The biggest risk is not taking any risk... In a world that

“I wanted to project myself forward to age 80 and say, ‘OK, I’m looking back on my life. I want to minimise the number of regrets I have.’ And I knew that when I was 80, I was not going to regret having tried this. I was not going to regret trying to participate in this thing called the Internet that I thought was going to be a really big deal. I knew that if I failed, I wouldn’t regret that. But I knew the one thing I might regret is not ever having tried. I knew that that would haunt me every day.” ― Jeff Bezos

“the quality of customer experience a partner delivers is the single most important criteria in our selection process—we simply won’t build a partnership with any company that does not share our passion for serving customers.” ― Jeff Bezos

Think about what people are doing on Facebook today. They're keeping up with their friends and family, but they're also building an image and identity for themselves, which in a sense is their brand. They're connecting with the audience that they want to connect to. It's almost a disadvantage if you're not on it now. ― Mark Zuckerberg

It's really easy to have a nice philosophy about openness, but moving the world in that direction is a different thing. It requires both understanding where you want to go and being pragmatic about getting there. ― Mark Zuckerberg

“But Bezos had a rule, which was to use his heart and his intuition as well as empirical data in making a big decision. “There has to be risk taking. You have to have instinct. All the good decisions have to be made that way,” ― Jeff Bezos

“I came to the conclusion that we should aspire to increase the scope and scale of human consciousness in order to better understand what questions to ask. Really, the only thing tht makes sense is to strive for greater collective enlightenment.” ― Elon Musk

“When I was sixteen, I had just two things on my mind - girls and cars. I wasn't very good with girls. So I thought about cars. I thought about girls, too, but I had more luck with cars. Let's say that when I turned sixteen, a genie had appeared to me. And that genie said, 'Warren, I'm going to give you the car of your choice. It'll be here tomorrow morning with a big bow tied on it. Brand-new. And it's all yours.' Having heard all the genie stories, I would say, 'What's the catch?' And the genie would answer, 'There's only one catch. This is the last car you're ever going to ge tin your life. So it's got to last a lifetime.' If that had happened, I would have picked out that car. But, can you imagine, knowing it had to last a lifetime, what I would do with it? I would read the manual about five times. I would always keep it garaged. If there was the least little dent or scratch, I'd have it fixed right away because I wouldn't want it rusting. I would baby that car, because it would have to last a lifetime. That's exactly the position you are in concerning your mind and body. You only get one mind and one body. And it's got to last a lifetime. Now, it's very easy to let them ride for many years. But if you don't take care of that mind and that body, they'll be a wreck forty years later, just life the car would be. It's what you do right now, today, that determines how your mind and body will operate ten, twenty, and thirty years from now.” ― Warren Buffett

“Wall Street is the only place that people drive to in a Rolls Royce to take advice from people who ride the subway.” ― Warren Buffett

“I won't close down a business of subnormal profitability merely to add a fraction of a point to our corporate returns. I also feel it inappropriate for even an exceptionally profitable company to fund an operation once it appears to have unending losses in prospect. Adam Smith would disagree with my first proposition and Karl Marx would disagree with my second; the middle ground is the only position that leaves me comfortable.” ― Warren Buffett

“Getting the team to a good state is not a milestone by itself that I care about.” ― Mark Zuckerberg

Our mission is to connect every person in the world. You don't do that by having a service people pay for. ― Mark Zuckerberg

Facebook is inherently viral. There are lots of sites that include a contact importer, and for lots of them it doesn't really make sense. For Facebook it fits so well. It wasn't until a few years in that we started building some tools that made it easier to import friends to the site. That was a huge thing that spiked growth. ― Mark Zuckerberg

It's not that every single thing that happens on Facebook is gonna be good. This is humanity. People use tools for good and bad, but I think that we have a clear responsibility to make sure that the good is amplified and to do everything we can to mitigate the bad. ― Mark Zuckerberg

Working with a lot of people at the same time is a task. I really like making stuff and getting stuff done. One of the things I really liked about Facebook was that I could always move so quickly. I wrote the original application in, like, nine days at the end of January. ― Mark Zuckerberg

“The climate is like a bathtub that’s slowly filling up with water. Even if we slow the flow of water to a trickle, the tub will eventually fill up and water will come spilling out onto the floor. That’s the disaster we have to prevent. Setting a goal to only reduce our emissions—but not eliminate them—won’t do it.” ― Bill Gates

“[Bill] Gates said he connected with [Eddy] Izzard even though it would appear they have nothing in common — but that might be the point the author is trying to communicate. "I've recently discovered that I have a lot in common with a funny, dyslexic, transgender actor, comedian, escape artist, unicyclist, ultra-marathoner, and pilot from Great Britain. Except all of the above," Gates wrote. "We're all cut from the same cloth. In his words, 'We are all totally different, but we are all exactly the same” ― Bill Gates

“It’s impossible to overstate the unearned privilege I enjoyed: to be born in the rich United States is a big part of a winning birth lottery ticket, as is being born white and male in a society that advantages white men.” ― Bill Gates

“Earlier, I mentioned a related technology called direct air capture. It involves exactly what the name implies: capturing carbon directly from the air. DAC is more flexible than point capture, because you can do it anywhere. And in all likelihood, it’ll be a crucial part of getting to zero; one study by the National Academy of Sciences found that we’ll need to be removing about 10 billion tons of carbon dioxide a year by mid-century and about 20 billion by the end of the century.” ― Bill Gates

“Focus on the big decisions. “As a senior executive, what do you really get paid to do?” he asks. “You get paid to make a small number of high-quality decisions. Your job is not to make thousands of decisions every day.” ― Jeff Bezos

“Complaining is not a strategy.You have to work with the world as you find it, not as you would have it be.” ― Jeff Bezos